Purpose of functional area
The purpose of the Security team is:
- To ensure operational security related risks are managed in CVM area and in all supporting areas
- To ensure customer data privacy related risks are managed adequately in line with requirements
Inputs: How it impacts CVM
- Security measures directly affect the way CVM handles and accesses customer data and executes campaigns, impacting both operational efficiency and customer trust.
- Security measures also influence the usability of internal CVM technology, impacting the efficiency of the team and all supporting teams.
CVM work related to function
- Implementing security protocols in CVM processes
- Ensuring secure handling of customer data
- Aligning CVM activities with security policies
Outputs: How CVM impacts this area
- CVM area works with one of the most sensitive assets from a security standpoint – customer data, consolidate into one place. As a result, CVM generates a number of risks related to customer data leakage.
- CVM are provides feedback on existing security measures.
Key handshakes to consider
Collaboration with security team is a must to manage risks inherent in CVM initiatives. The teams should focus on:
- Adoption of secure operational procedures in CVM work like secure data handling in customer segmentation and analysis.
- Implementing secure data access controls in CVM tools and platforms.
- Monitoring of security in automated CVM processes, e.g. adversarial attacks against predictive models used in CVM
- Regular security audits and assessments of CVM processes.
Impact of collaboration quality on CVM team results
MEDIUM – lack of alignment with Security team results in delays and obstruction of work in CVM.