Exacaster will feature its marketing automation software and telecom solutions at the Digital Transformation and Innovation meeting, being organized by Conecta Latam on December 4-5 in Miami.
The event brings together leading carriers, communications service providers, user groups and vendors to share experiences in a single world-class forum.
It is a C-level meeting focused on the Caribbean, Central and South America markets, providing a great opportunity for companies like Exacaster to network, share experiences and interact with telco industry peers in the Americas region.
The summit combines educative content, assessing the state of the industry and identifying new areas of growth. The agenda is focused on technology and business case studies, tackling all the main regional issues to help operators grow and move forward.
Exacaster will showcase Customer 360, a Customer Data Platform (CDP) for telecoms, which collects customer data from every system and makes it actionable across all touchpoints. The platform enables multiple use cases with AI-powered algorithms, such as prepaid churn management, prepaid to postpaid migration, customer view on a household level and Next-Best-Offer.
Apart from building a unified customer profile from online and offline data, the Exacaster Customer 360 platform brings insights from thousands of telco specific KPIs, enables accurate predictions and recommendations.
CDP is an essential tool today for building a personalized customer experiences, able to improve retention and generate additional revenue for a company.